Organisation
Organisation
The team at AFAS Live, which forms the backbone of the organisation, is modest in size (around 30 employees) and consists of the following departments:
Sales
The Sales department at AFAS Live aims to ensure the venue is renter out as often as possible to event organisers. These can range from concerts to corporate events.
Events
The Events department formalises agreements with organisers and translates them into internal action plans. As such, this department is the hub of the organisation. In collaboration with the Operations department, all events are prepared to ensure that our clients look back on their event at AFAS Live with a positive feeling.
Operations
The Operations department ensures, on one hand, that events are carried out according to the event plan. On the other hand, this department is also responsible for the maintenance of the building and the coordination of catering activities.
Hospitality
This department is responsible for realising package sales for the public restaurant. Additionally, it develops packages for the Legends Lounge for both existing and new clients.
Brand Partnerships
AFAS Live partially depends on sponsorship income. The Brand Partnerships department manages relationships with existing sponsors and suppliers and is always looking for new sponsorship opportunities within the venue.
Management
Our Managing Director, Birgitte de Winter, is the figurehead who maintains relationships with external parties. Internally, she focuses on key accounts in the areas of sales and sponsorship. She leads the management team of AFAS Live.
Communications
The Communications department handles both external and internal communications, develops and implemnents the communication strategy, and supports all departments in their communication needs.
Finance
In addition to financial administration, this department is involved in the settlement of events, payments systems, and reporting to internal and external stakeholders.