This is AFAS

Since January 1, 2017, AFAS Software has been the naming sponsor of the venue that first opened its doors in 2001 as the Heineken Music Hall. AFAS Software is a Dutch family-owned company—quirky, a bit unconventional, but above all passionate about serving its customers and inspiring entrepreneurs. So, how do you describe AFAS? It’s embedded in the company culture. When you work at AFAS, you are AFAS. The four core values—action, trust, fun, and family—best capture the DNA of this software provider from Leusden.

With over 450 employees, AFAS inspires companies to achieve better business. The foundation is its product: innovative software solutions developed for the corporate market, coupled with a strong commitment to social responsibility. Every day, AFAS aims to help its clients improve their business practices—better than the day before. They achieve this through their product, by sharing knowledge, and by hosting relevant events.

Their total solution automates all departments of an organization. From administration and sales to production and payroll, everyone works on the same software, providing real-time business insights and enabling direct adjustments as needed. It’s efficient and cost-saving.

Regarding the partnership with AFAS Live, AFAS CEO Bas van der Veldt says, “Like sports and theater, music is pure emotion; it resonates with people. Music is a world in itself and a language we all understand. Music connects. With AFAS Live, we see an incredible opportunity to share unique and unforgettable experiences with our network.” This is why AFAS Live fits seamlessly with partnerships like AZ and the AFAS Circustheater, other locations also sponsored by AFAS Software

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